Sunshine Coast Search Engine Optimisation - SEO

Search Engine Optimisation is essential for any online digital business - with over 63,000 google searches every second and over 5.6 billion a day, maximising one's potential exposure to returning and possible new customers is very important.

While some businesses thrive through word of mouth and other channels of business traffic, having a strong SEO foundation on a website can create further opportunities.

SEO performance is a long term game and a business won't jump up the 'Google Ladder' over night, as nice as that would be.

Feel free to send your website through to us at info@mudcrabmusic.com.au for some advice and feedback on your sites current SEO setup.

While it is a confusing side of a business, as mentioned, its extremely important and every little piece counts.

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A Common SEO Mistake for New Small Business Owners

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A common mistake for many digital business owners when trying to do their SEO for the first time is keyword stuffing - filling your allocated regions for SEO with every possible related keyword used to be effective, however constantly updating Google Algorithms have made this a strategy of the past.

Business owners need to put themselves in the shoes of a new potential customer and make their SEO setup appeal to the search queries of this said customer.

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Keyword Stuffing can sometimes also be overbearing and too much information for someone viewing Google search results - finding the right balance that covers several of your important keywords relevant to each page is a perfect balance to start.

Local business's should focus on their offer and what region their product/service is available in, with online and e-commerce stores focusing more on the product/service as it available everywhere.

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